That is what Neutrogena was able to accomplish by implementing the Neutrogena Shadefinder guided selling tool was rolled out to 10 retailers across our retailer network. In addition, a standalone Shadefinder Product Selectors tool was launched on another major retailer site, supported by in-store marketing materials.
More than a year of data* showcased the benefits of the assistive shopping experience that Product Selectors delivers:
- Increased completion rate
- Increase ‘Add to Cart’ click-through rate
That is what Neutrogena was able to accomplish by implementing the Neutrogena Shadefinder guided selling tool was rolled out to 10 retailers across our retailer network. In addition, a standalone Shadefinder Product Selectors tool was launched on another major retailer site, supported by in-store marketing materials.
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